The deterministic rules-based algorithm
The algorithm is not providing a simple recommendation, it's providing you the complete and transparent answer. The decisions our algorithm makes is easily understandable by humans. You can see exactly why each segment was excluded. No magical thinking or confusing blackbox AI.
Product Features
1. Zero-Querying
No more SQL, complex formulas, or deep stats required. Comparative analysis is automated.
2. Drill Down UX
Comparative is completely comprehensive - it analyzes all of your data in seconds. Every segment, every metric, every user is explored. Our drill down UX means no insight goes unnoticed.
3. Trustable
Comparative surfaces every change that is statistically significant, excluding any outliers and correlations. All of this is visible and completely auditable.
4. Transparent
Comparative leaves an easy-to-follow papertrail. Anything Comparative produces you can reproduce in SQL. There is no black box magic or guesswork, just results.
5. Google Docs Style Collaboration
Comparative's collaboration tools allow you easily to comment and share reports. Teams can work together on a shared canvas to understand and discuss insights.
Comparative vs. Traditional BI Tools
BI tools are search-driven dashboarding tools - you have to know where to look and what to ask. Comparative delivers true analytics.
You don’t need to know where to look, or the right question to ask. The key insights that explain the “why” behind changes are automatically surfaced.
Frequently Asked Questions
How do I know the results are accurate?
Every segment we surface is replicable with a simple SQL query.
In addition, all of the segments are tested for statistical significance, outliers and relevance. So you won't see untrustable data. Comparative doesn't transform or predict your data in any way, it simply deterministically finds key insights.
How does Comparative find the right segments?
Our algorithm dynamically segments every row in your dataset set to find those with the most change. It then tests to every segment to filter signal from the noise. Finally it combines these in an easily digestible format.
Will Comparative work with my dataset?
Comparative is totally generic and will work with any modern dataset.
Does my data need to be complex for me to get value from Comparative?
No! Comparative is a good fit for any business that wants to make data-driven decisions quickly and confidently. We work with businesses across a variety of industries and can work with you to help gather the insights that matter most to your business.
Do I need to predefine segments in my ETL?
Not at all. Comparative will dynamically determine segments more accurately than if you predefine them yourself. However Comparative will work with whatever data you provide, so it will also work well with your existing predefined segments.
Does Comparative replace certain tools?
Comparative can be used alongside your high level dashboards. You'll check your dashboards for high level health monitoring, and Comparative will clearly explain any changes in them. Soon we will also help replace your existing BI software. Stay tuned.
How much does Comparative cost?
You'll get access to all of Comparative's core features as part of our monthly plan. Reach out to us for a quote.
Why should I use Comparative?
Comparative is transforming the way teams use data to make decisions. Instead of relying on multiple dashboards and manual investigations, Comparative surfaces critical insights automatically, and allows anyone at your company to easily monitor your metrics, get answers to questions and make decisions immediately.
